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Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...
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Amazon S3 on MSN10 World-Famous Logos and the Unknown Stories Behind ThemTop 10s uncovers the surprising hidden messages behind iconic brand logos. Senate Approves Banning Unemployment Benefits For ...
Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...
A version of this article appeared in the May–June 2025 issue of Harvard Business Review. Zach Mercurio is a researcher and adviser on purposeful leadership and meaningful work.
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