So what is the allure of powder foundation? In addition to most full-coverage powder foundations having an “instant transformation” effect that makes for a great social media post, makeup artist and ...

It’s safe to say foundation is one of the trickiest makeup products. For starters, there’s learning how to apply foundation correctly. Then you need to decide the best formula for your skin, along ...

Beautiful and long-lasting makeup starts with a great base, but alas, it's not always as simple as just buffing foundation into your skin and calling it a day... Even the best foundations, be it a ...

Here's the annoying thing about foundation: When it's expertly applied, it can turn your face into a perfectly even, bright, smooth-looking pearl. But when it’s applied, uh, not so well, it has the ...

Foundation is a key step in many people’s beauty routines, which is why it’s so important to find your match made in heaven. But it’s more than picking the perfect shade, which, if we’re being honest, ...

What is every pro’s top secret for how to apply foundation? Execute it without a trace. “I want people to say, 'Oh my god, your skin looks amazing!' not, ‘Your foundation is so great,’” makeup artist ...

From finding the right products for your skin tone to blending until your arm starts to ache, foundation application can be a challenge. And even once you find a flawless shade and have it perfectly ...

Whether they're on the red carpet, the silver screen, or in the pages of a glossy magazine, models and celebrities always seem to have that beautiful airbrushed finish to their skin. And it's not just ...

While current makeup trends have skewed more dewy than matte, the best powder foundations still have a place in everyday makeup routines thanks to their fail-proof application—just pat on, and go!

For many makeup lovers like me, taking the time to apply glam and playing with new products is truly a form of therapy. And even with a serious knowledge of beauty à la working in the industry for ...