BELLEVUE, Wash.—iSpot, a cross-platform TV ad measurement and attribution company, has announced the launch of iSpot SAGE, an agentic AI-powered platform that the company says revolutionizes how ...

The NBA Board of Governors is "likely" to vote on expansion this summer, with Seattle and Las Vegas serving as the two cities that are "favored" to land franchises, the Dallas Morning News reported on ...

EDO, a data, measurement and analytics software company co-founded by actor Edward Norton, was ordered to pay $18.3 million to ad-measurement firm iSpot following a lawsuit by iSpot alleging EDO ...

Video ad measurement rivalry is so fierce, it’s spilling from the boardroom to the courtroom. Last week, a jury in California awarded $18.3 million to video measurement firm iSpot to resolve its ...

TV/streaming measurement company EDO Inc. has been found liable for breach of contract -- one that it had with now competitor iSpot.tv. A jury in the U.S. Court for the Central District of California ...

Roku will be the first major streamer to use measurement firm iSpot‘s Outcomes at Scale metric as the companies look to improve targeting for advertisers. The partnership was announced Tuesday at CES.

NBA commissioner Adam Silver said the league will decide whether to expand in 2026. Las Vegas and Seattle are two potential sites for new NBA teams. Ethan Miller/Getty Images NBA commissioner Adam ...

Check out the full regular-season schedule for all 30 teams. Official release The 2023-24 NBA regular season will begin on Tuesday, Oct. 24 with doubleheader on TNT (Nuggets vs. Lakers and Suns vs.

Opening-night rosters will feature a record 71 European players, including record 19 French players. Official release Giannis Antetokounmpo (Left, from Greece) and Nikola Jokic (from Serbia) are two ...

Between the aprons decimating rosters, the ever-present threat of injuries and the impossibly high bar each postseason sets for who is and is not playable on the biggest stage, we have officially ...

Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...