Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

Cincinnati Reds shortstop Elly De La Cruz arrived to Spring Training in an unreleased pair of Air Jordan 1 baseball cleats.

"These shoes are the most comfortable I've bought from Nike so far. They are very soft and fit to size and the quality is high. From my experience, these are also more quiet shoes compared to previous ...

In addition to the “Neon” Air Max 95-informed style, another once-exclusive worn by Booker in March 2024 is expected to be released in March. That pair is inspired by Nike ACG’s Air Mowabb model, ...

D uring the summer of 2024, rumors emerged that two new Nike SB x Air Jordan 4 collaborations would be released this year in ...

Understandably, Jordan is staunch in his loyalty to the brands that have made him a billionaire, with Nike chief among them. The extent to which he champions his endorsement partners is no better ...

Natan Mwanza was a “gentle giant” with big dreams. His career as a fashion model was flourishing, and he had plans to move to ...

The Kansas men's basketball team will be stepping onto the court in style as the program unveiled its new uniforms designed ...

Headliners include Jelilo creator Lester Lim, ex-adult film star Rae Lil Black and sneaker company Culture Kicks. Read more ...

LeBron James isn’t in action during Sunday’s NBA All-Star Game — the 22-year veteran is dealing with ankle and foot pain — ...

Paige Bueckers is in rarefied air. On Wednesday night, the projected No. 1 pick in the 2025 WNBA draft scored 23 points to ...

LeBron James has built an empire that goes beyond the court and smart strategies. With a fortune exceeding billions, his ...