When marketing and corporate communications operate as one, they become the trust engine that protects brands, businesses and ...

The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media ...

On first glance, this heavily implies influencer marketing should, by rights, be dead. Consumers want to hear from real ...

A new wave of style-conscious youth in Tier 2 & 3 cities is driving demand for trendy menswear, pushing brands to expand, go ...

The agency will work with the Minister's office to handle activities of portfolios he currently holds, and any additional ...

Labubus are just the latest example of how trendy products are turning into pop culture flexes. In 2024, Pop Mart, the creators of the viral plush toy, reported that it generated $1.8 billion in ...

Julia Zambello has built a career renowned for her adaptability and a clear understanding of the demands of modern digital ...

The Booker Prize Foundation has stopped posting all activity on X has stopped posting all activity on X as of Friday (20th ...

As AI agents and answer engines reshape how people search and interact online, brands are rethinking web design, SEO, and ...

In a recent episode of the Capital Ideas podcast, hosts, Dara Albright, and Mark Hiraide welcomed back Woodie Neiss, founder ...

Trump Media & Technology Group outlines a growth plan but prioritizes buybacks and Bitcoin over platform investment. Read why ...

AI and DCO can help marketers realize hyper-personalization... or iterate towards a mean. James Dutton at IPG Mediabrands ...