Shaq and Iverson team up to revive Reebok from obscurity in the Netflix docuseries 'Power Moves' Shaquille O’Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the ...

When Shaq heard about Kilburn's predicament, he sent over size 22 shoes from his own collection — including a pair of Reebok Shaq Attaq sneakers and a Louis Vuitton boot.

Reebok celebrated its new endorsement deal with Mr. O’Neal on the grounds of its Boston campus. A huge tent was erected, and Reebok employees wore T-shirts that said “Love Shaq.” ...

Pepsi has teamed with Reebok and basketball legend Shaquille O’Neal to create the Pepsi ‘Sneak’er, an original pair of Reebok Pump Shaq Attaq shoes modified to fit a full Pepsi Mini Can into ...

Dive Brief: Pepsi has teamed with Reebok and basketball legend Shaquille O’Neal to create the Pepsi ’Sneak’er, an original pair of Reebok Pump Shaq Attaq shoes modified to fit a full Pepsi Mini Can ...

With the help of Shoe Surgeon, an original pair of Reebok PUMP Shaq Attaqs has been retro fitted to fit a full Pepsi Mini can into the sole, a feat only possible due to the mammoth size 22 shoe.

And of course it’s not just the Iverson. Earlier this month, Reebok released a rebirthed version of another vintage sneaker: the Shaq Attaq, the signature sneaker O’Neil launched in 1992.

O'Neal has a history with Reebok, having launched the brand's first signature shoe, the Shaq Attaq series in 1992. However, he parted ways with the shoe company after an incident where he was ...

Shaq is not new to the shoe game Upon leaving Reebok in 1998, Shaq partnered with Walmart to start his own “ The Dunk Man ” affordable shoe brand that ultimately sold 400 million shoes.

Shaq is not new to the shoe game Upon leaving Reebok in 1998, Shaq partnered with Walmart to start his own “ The Dunk Man ” affordable shoe brand that ultimately sold 400 million shoes.