The index is calculated from a blend of five variables (import reliance, tariff exposure, category buyer purchase power, U.S. consumer sentiment, and price sensitivity) that collectively indicate the ...

People can’t cut back on consumer staples (think beverage and tobacco products, household goods, personal products and food and drug retailers). Remember, it’s much easier to lean into these ...

In 2025, businesses are rethinking traditional PR strategies, moving away from rigid, textbook approaches towards more authentic and dynamic communication. Today’s audiences value transparency ...

“Innovators keeping up with consumer needs or redefining them entirely are the brands fundamentally reshaping the Global Top 100 over the past two decades – think Uber, Booking.com and now ChatGPT.