Roughly 60% of Hasbro’s revenue already comes from people ages 13 and over, The Wall Street Journal reports, a demographic that’s become central to the toy giant’s turnaround plan.

Cra-Z-Art is among a handful of US companies that make toys in the US, including MGA Entertainment’s Little Tikes and ...

We were talking about the anxiety, you know, the intense anxiety of daily life, or life things,” whispers a young American woman as she gently wafts a make-up brush across the screen, taking a second ...

Dinosaurs rule, parents want toys that will get their kids outside and off screens and 'newstalgia' sells: Lessons from Toy ...

Dropping Spike Slime Toys into the Fast Shredder! Hope you will enjoy!

Whether kids are building, unboxing, or immersing themselves in imaginative worlds, these upcoming toys promise fun, ...

These toys got parents and kids talking following the International Toy Fair, held in February 1995 in New York City.

Rextroy’s Noggenfogger Slime Incident turns WoW into chaos with slime-spawning elixirs. Fixed in 6 hours, it’s still X’s ...

Slime is more than just a toy—it’s a powerful ASMR tool that provides relaxation and stress relief. The gentle stretching and ...

Stitch is popping up all over the place in everything from collectible phone and gaming controller holders and slime,” said ...

"Push! Push!" Spin Master's Primal Hatch aims to excite Jurassic Park fans with its new evolution in the Hatchimals toy line.