Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

Suspicions were confirmed when it was discovered that popular Chinese AI DeepSeek sends a tremendous amount of user data to servers in China.

Viant Technology Inc. (NASDAQ:DSP), a company specializing in AI-powered programmatic advertising, has announced a partnership with TransUnion (NYSE:TRU) to enhance its identity resolution ...

New York would add serious heft to the effort to curb sweepstakes gambling. The state is the largest competitive market for ...

The Anheuser-Busch brand is betting that some "friendly competition" and big stars will help it stand out on the most crowded ...

From advanced advertising tools to dynamic pricing and international expansion, here are my best tips for how to thrive on ...

Airbnb's offer seemed generous, but now people aren't sure whether it was a genuine offer hamstrung by excessive red tape, or ...

The first step in a successful marketing campaign is fully understanding your unit's rental market. Learning about the local ...

In an interview with The Seattle Times after reporting grim financial results early Tuesday, Kelly Ortberg said that six ...

Consumer-products giant will use the Super Bowl to run a commercial in southern markets for new Spruce weed-killer, entering ...

An advertising appearance during Fox’s February 9 broadcast of the Big Game will help the brand kick off a year of sports sponsorships that will likely include the Ryder Cup, FIFA Club World Cup and ...

"Shrimp consumers are being misled on a massive scale" in a major Florida metro area, according to a new report on seafood ...